Customers & Competition: Business Fundamentals Session 2

In session 2 of the free 5-session "Fundamentals for Starting Your Business" series, you will explore who your customer is in more detail. We’ll discuss competition and we’ll use SWOT – Strengths, Weaknesses, Opportunities, and Threats – to help you understand how to position your business and how to compensate for aspects of your business that are being developed. Attend all 5 sessions (recommended) or any individually. Support for the series is provided by Berkshire Bank.

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